Hi, I’m an illustrator and UX Designer based in Durham, NC.
I’ve spent the last 10 years working as a User Experience designer for a variety of organizations. I focus on understanding a problem from all angles including the user perspective, the feasibility perspective and the business perspective. I also spend a fair amount of time creating and implementing user research studies, gathering analytics and researching best practices. I put all of that together with the goal of creating solutions that feel simple to the user.
In the summer of 2024 I expanded my offerings to include illustration, which has been a life-long passion. UX design and illustration may appear to be very different types of work, but at their core they are both methods of communication: I can communicate how to progress through a digital experience by using design, verbiage and interaction or communicate a story or an emotion through an illustration.
I value experiences that are useful and informative to other humans. Creating, for example, an editorial illustration that elicits a reaction from a viewer is just as fulfilling as creating a digital experience that people find to be easy and useful.
I am currently available for freelance work creating illustrations or doing UX/UI work. If you have work to discuss or an idea to toss around, don’t hesitate to contact me. My email address is elizabethohammond at gmail dot com.